New road safety campaign launches

Published July 26, 2017 at 9:32

A new campaign aims to highlight the common causes of collisions involving child pedestrians in Lancashire in a bid to cut the number of deaths and injuries on roads.

‘Look Out Lancs’ is being run by the Lancashire Road Safety Partnership and encourages everyone on the roads to look out for each other.

Councillor Barbara Ashworth, Portfolio Holder for Health and Housing, said:

We’re pleased to raise awareness of this campaign with our partner organisations from across Lancashire. The UK has seen a large fall in children injured on the road over the last 10 years, yet every single injury is still one too many.  Through this campaign we can teach parents, carers and children about simple road safety measures such as holding hands and raise awareness among motorists of the dangers as well.

More information about the Look Out Lancs initiative can be found here.

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